It’s important that we start with – this isn’t a how-to for how to make a ton of cash building residual income! However, there are some trends that have emerged for online coaches, and we would be remiss not to mention them. Not only that but as the purpose of our service is to help coaches operate their businesses with less headaches – so we’ll touch on how we help you with each of these.
#1 – Sharing Your Knowledge with Webinars
#2 – Educating Your Audience With Online Courses
#3- Membership Programs – Exclusive Access to Your Content
When you set up a membership program, you are really selling private exclusive access to your content. This is a great approach for sharing expertise, tapping your audience for follow up sales and setting the foundation for pitching your VIP programs. These are very lucrative because membership programs are really subscription programs ( most of the time ). That way you are getting a monthly payment from your customers, and you are providing access to a private online group, space, or information. You may have the challenge of constantly adding new information – but it can mean earning a lot more for a lot less effort.
#4 – Digital Products for Sale on Your Website
In addition to selling coaching services, coaches have the ability to sell digital downloads. It’s a way to turn your content that you use in your coaching into a stand alone product. Digital downloads are great because you create them once, and you can sell them forever. You can sell anything from ebooks, templates, guides, workbooks, etc. In short as long as the information can be put into a document – you can sell it. You will want to make sure that you “secure” your downloads so people can’t access them without payment.
#5 – Affiliate Marketing
There’s No Getting Around This!
If you’re saying – well all of this seems like a lot of work – and can’t I just raise my prices? – The answer is – absolutely you can. We won’t get into pricing strategy but always remember this. You have a finite amount of time. Therefore no matter what you charge by the hour – there’s a finite amount of money you can make that is tied to the time you spend. Therefore the only way to break through that glass ceiling – is to add passive income to your portfolio of services.
Now – we get it. We understand that these services are important. We provide tools to help our coaches manage their coaching activities. However, in addition, we understand just how critical these passive income methods are for coaches. So here’s how we help you :
For webinars – depending on how you are conducting your webinars, we can support the wordpress plugins designed to support those platforms. We also have an event plugin that can handle registration for specific events and collect payment. It will not directly connect to your webinar platform but you can import your confirmed RSVPs into invitations. Our team is ready to help you map out what this business flow would be like.
For online courses – we may not be the people to help you figure out what your course should be – we can help you put your online course directly on your website. That means no losing money to paying a subscription for hosting. No additional logins to manage your course. It means not losing web traffic because people have to come off your website to view your courses. Finally – while we don’t host videos directly – our team can help you figure out the best way to host video content and secure it.
For Membership Programs – it’s great to get people to pay a monthly amount to get access to your premium content ( for paid members only ). Because we understand how critical that functionality is for coaches, we provide several systems for managing a membership program. Thinking through a membership program can be a tricky thing – how to charge, trial access? How to restrict information … how to configure the site … how to build a community… etc. Our team helps our customers brainstorm and plan through all of those subtleties. Your membership program will be right on your website – no additional systems / services required.
For Digital Products – There are different ways to sell and serve digital products. We provide the ability to sell digital products directly on your website. This means no paying extra money to a service to host your digital sales. It also means your customers can stay on your website to get sales.
For Affiliates – setting up affiliate systems is no simple thing. We provide several platforms for running your own affiliate platform on your website. We’ll even share some tips and tricks for securing sensitive data, thinking through how to support your affiliates, and some considerations for how to structure your program.
Hopefully at this point you understand that CoachSites is so much more than just WordPress hosting. If you’re interested in eventually incorporating these passive income methods – we definitely want to chat with you. We might not know your business inside out – but we understand the mechanics of how to implement these methods. And our team is always ready to help.